For beginners, Google Analytics and Google Search Console are highly recommended. They provide essential insights into traffic and user behaviour. Other useful tools include Chat GPT for questions and learning, and MozBar for quick SEO analysis. AnswerThePublic is a keyword research tool designed to help users discover the questions and phrases people search for online. Content creators and marketers widely use it to generate topic ideas based on actual search behaviour.
SEOmator All-in-One SEO Platform
As its name suggests, Localo is specifically designed for local SEO. With the free plan, you can constantly monitor how your Google business profile and its competitors rank on Google. You may use this information to determine how to improve your profile and in turn improve your local SEO efforts. AnswerThePublic is an SEO platform with a focus on keyword research and content ideas. It uses searches from Google and Bing to visualize search questions and offer ideas on what type of long-tail keywords to target.
The 30 Best Free SEO Tools For Guaranteed Success
With SEO tools, you can easily analyze your keyword ranking, the location of your site in the SERP, and site performance. You can also analyze links on your website, faulty pages, on-site SEO analysis, and off-site SEO analysis. Moreover, RankIQ offers an excellent keyword product that provides users with a list of high-traffic, low-competition keywords specifically tailored to their niche.
Especially when you only need to check basic things like metadata, content structure, and word count. This is super useful for quickly understanding the structured data setup of a competitor without running it through a dedicated schema tool. Or for troubleshooting international SEO issues on a client site. This saves me time SEO Anomaly when I’m trying to understand what makes top-ranking pages successful. If you have an article about a certain keyword cluster, Keyword Insights will show you which keywords are best to optimize for.
- The report will share whether your organic traffic has grown or declined, which keywords grew the most for mobile and desktop devices and more.
- “Hotjar makes it easy to visually see how users interact with your website.
- This is all in one SEO tools to complete your website audit using without any money or payment.
It also records all the errors Google picks up on your site, tells you what’s been indexed on your site, and gives you impression and click-through data on all your keywords. I’ve done a bunch of outreach projects out of Gmail and a Google Sheet. Keeping track of who contacted who, updating last status, remembering to send follow-ups, coordinating and updating templates, it’s all a massive pain that takes up way too much time. My rule is that if I’m not willing to do outreach for link building, I shouldn’t be focusing on SEO for traffic. Compared to the other “SEO workhorse” tools, it’s by far the easiest to use. Ahrefs definitely has a learning curve and Moz has never clicked with me — I can never understand where to find anything.
